BTS's Jin Makes History as Gucci's First Global Brand Ambassador

Breaking News: Jin Appointed as Face of Iconic Luxury Brand

Global Recognition for K-pop Icon

In a groundbreaking move, South Korean superstar Jin has been named the global brand ambassador for Gucci, becoming the first K-pop artist to hold this prestigious title for the Italian luxury brand. The announcement, made exclusively through Women's Wear Daily, has sent shockwaves through the fashion and entertainment worlds.

BTS, the iconic K-pop group of which Jin is a member, has enjoyed immense success in South Korea and around the globe. According to Circle Chart, BTS is the bestselling group in the country, with over 40 million albums sold. Jin's appointment as Gucci's global brand ambassador further solidifies his status as a fashion icon and global ambassador.

Gucci's creative director, Sabato De Sarno, praised Jin's "warm and kind personality" and described his style as "simply magnetic." This collaboration marks a significant milestone for both Jin and the luxury brand, showcasing the growing influence of K-pop and the convergence of fashion and entertainment.